Digital Targeting

Strategies

Upper Funnel

Awareness
  • Conquest Email
  • OTT
  • Custom Intent

Mid Funnel

Interest
  • Retargeting (Search)
  • Retargeting (Site)
  • Pre-Roll & Youtube
  • Facebook Retargeting / CRM List
  • Geofencing

Low Funnel

Decision & Action
  • Search Engine Marketing
  • Branded / Dealer
  • Make / Model Specific
  • Dynamic Used Car Targeting